Video Projects
Colorist - For the Love of Grass Campaign Video
Ad campaign for Spectracide Liquid Lawn Fertilizer. Acted as Colorist for this project. Used DaVinci Resolve to color and grade RAW footage while working with the Director to bring the spot to life.
Social-First Paid Ads
These two videos were developed alongside larger ad campaigns for each brand. Filmed on an iPhone, they were created with vertical social placement in mind; cut and designed to feel more user-generated, but still aligned with the brand's main ad campaigns.
Educational e-Commerce Video - Rejuvenate Brand
An educational video for e-commerce platforms including Amazon. Created and developed graphics based on existing templates for static e-commerce assets for the brand and worked with the copy team to implement the script. This is one example of over 40 videos supporting 5 different brands.
Rec Well Sport Club Features
Short series focused on highlighting sport clubs within the UW-Madison Recreation & Wellbeing department. Rec Well supports more than 50 sport clubs on campus. With that many clubs, lesser-known sports struggle to gain members. Project developed from ideation to final edits. The series featured 11 videos, all posted @uwrecwell on Instagram.
Colorist & AC - "A Road Without Us" Short Film
Film was shot over the course of 10 days, plus an additional 2 pick-up days. Responsible for maintaining camera equipment, proper set-up and take down, pulling focus, Assistant Camera to Director of Photography. In post-production, color corrected and graded each shot to create a seamless look for the film.
30s GloFish Awareness Ad
Brand awareness ad created for Glofish, a product line of florescent fish, aquarium lighting, and decor. Responsible for final edit.
Rec Well Social Content
Developed promotional videos for UW-Madison's Recreation and Wellbeing department's social platforms to promote events around campus.